Why the "moment of truth" for a policyholder-carrier relationship is even more important today.A new analytics platform provides additional data sources and improved insight for large group customers of Blue Cross Blue Shield...
- Posted by Jonathan_Camhi “I think you're point about it being a journey not a destination is an important one to remember. Set smaller goals and benchmarks and work towards them gradually, and constantly be testing the impact... In reply to: What Omnichannel Really Means in Insurance
- Posted by Jonathan_Camhi “Another reason that rules in social media business interactions should be treated more as "guidelines" is that there are still a lot of legal aspects of social media use by businesses that still needs... In reply to: Is Your Business Maximizing Its Social Presence?
- Posted by Kelly Sheridan “Agreed - without a way to organize and interpret it, big data is just a giant pile of information. BCBSSC provides a great example for insurers that want to turn that data into valuable, insightful... In reply to: Giving Health Plan Customers Analytics at BCBSSC