For insurers, creating a top-notch digital experience goes beyond just policy management. Ellen Carney, of Forrester Research, discusses five insurance apps that help customers take an inventory of their possessions in case of a loss.
September 21, 2012
4. My Choice Home Protection
Insurer: Security First (Ormond Beach, Fla.)
Carney's take: I've been following Enservio (Security First's technology partner) for some time and was introduced to Security First late last year and what I love about this is how intelligent it is — it can predict that if you have kids, you probably have clothes and toys that they no longer wear, Halloween costumes. And if you're a golfer, it's smart enough to prompt you for the accessories you might not think of in the inventory process.
More information: Security First
