Blog | Customer Insight/Business Intelligence

Which Auto Insurer Has The Best Mobile Site?
January 31, 2012 @ 10:45 AM | By Nathan Golia

User experience consultants KeyLime Interactive ranked the top mobile apps and websites among car insurers.

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Impeccable Service Delivery Is The Strategic Differentiator
January 30, 2012 @ 11:59 AM | By James M. Kerr, Best Practices Enterprise Group

Carriers can no longer tolerate any behavior that is inconsistent with the delivery of world-class customer service. If you don’t put the customer’s needs ahead of your own, you simply don’t last.

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USAA's Bank Reaches Top of Customer Experience List
January 27, 2012 @ 12:20 PM | By Nathan Golia

Its insurance operations also placed in the top 10.

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6 Predictions For Business Intelligence In 2012
January 20, 2012 @ 10:08 AM | By Cindi Howson, BI Scorecard

A look at in-memory analysis, visual discovery, big data, mobile BI, cloud and social BI achievements in 2011 and forecasts for the year ahead.

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5 Digital Marketing Imperatives for Life Insurers
January 18, 2012 @ 12:34 PM | By Nathan Golia

There's plenty of opportunity out there for life insurers to grow their books of business, if they can reach the right prospects, according to Rose Cahill, insurance VP for marketing services company Acxiom. She shared with I&T her top tips for carriers to embrace digital marketing capabilities and get more people signed up.

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Life Insurers Take Steps to Climb Satisfaction Rankings
January 13, 2012 @ 13:28 PM | By Nathan Golia

The two companies with the lowest customer satisfaction rankings in a poll by Insure.com have both taken steps to shore up their reputation.

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As Insurance Industry Leaders Embrace Data, Should CIOs Worry?
January 12, 2012 @ 12:47 PM | By Katherine Burger

As insurance business executive recognize the value in being able to access and analyze risk and customer data, the pressure is on IT organizations to deliver -- but that's not necessarily a bad thing.

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Telematics Status Check: Opportunities Abound for Early Adopters
January 10, 2012 @ 17:36 PM | By By Stuart Rose, SAS

Emerging benefits from launching telematics programs include protecting existing book of business from competitors, growing revenue through new markets, and improving claims processing.

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Greater Healthcare Payer Efficiency Through Process Intelligence and Workforce Analytics
January 09, 2012 @ 11:00 AM | By Edward M. L. Peters, OpenConnect Systems

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Getting the Most Out of Your Health Data through Training
January 04, 2012 @ 10:32 AM | By Debbie Baxter, HDMS, Anthony O'Donnell

Learning how to maximize your health data tool's capabilities provides users with better access to and deployment of an organization's health information in order to make better decisions.

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The Hartford Enters Usage-Based Insurance Fray
December 10, 2011 @ 17:43 PM | By Nathan Golia

TrueLane will roll out at the beginning of 2012, the company announced in a presentation to investors.

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Site Maintenance at 11 AM Thursday? You've Gotta be Kidding
December 08, 2011 @ 13:50 PM | By Nathan Golia

My attempts to log into an insurer's website were rebuffed — and the site isn't even that well designed anyway.

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The Real ROI in Customer Experience
December 07, 2011 @ 01:48 AM | By Nathan Golia

Research shows insurance customers willing to pay more to stay with a company they like.

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Humana's Next Gamification Platform: Xbox Kinect
December 01, 2011 @ 13:37 PM | By Nathan Golia

The health insurer has never been shy about leveraging new technologies for gamification, and finds synergy with Microsoft's active platform.

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From Data to Insight to Answers: The Key to Meaningful Information Flow is Customer-Centricity
November 23, 2011 @ 11:24 AM | By Rachel Alt-Simmons, SAS

An understanding of the entire information flow across the business is critical to being able to truly craft and communicate a meaningful story to different layers of information consumers.

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Can You Achieve Better Sales and Service Through Animated Characters?
November 18, 2011 @ 12:55 PM | By Anthony O'Donnell

Stonebridge Life's Encore Dental direct-to-consumer website has increased the conversion rate by double digits through intermediation of animated "interactive assistant" Harvey; Aetna and other insurers have enjoyed similar successes.

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Adopting an Insurance Data Model For a Single Version of the Truth
November 06, 2011 @ 12:59 PM | By Stuart Rose, SAS

To combat the existing silo approach and to alleviate problems with data quality, a growing number of insurers are undertaking enterprisewide data management projects, and fundamental to these data initiatives should be an Insurance Data Model.

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A Clearer Crystal Ball: More Accurate Health Plan Modeling through Better Data
November 06, 2011 @ 11:54 AM | By Denise Zeman, HDMS

New technology allows more customized data to be used to more accurately reflect the needs of a specific plan's participants. The result is vastly more dynamic plan models that lead to better coverage choices.

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Guardian Study Shows Online Enrollment Pays Off
October 28, 2011 @ 11:37 AM | By Nathan Golia

The insurer's investments in the online channel over the past few years have coincided with an increase among all age groups in preference.

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Allianz Life Gets on the Social Media Train With Videos
October 27, 2011 @ 09:11 AM | By Nathan Golia

We've reported on how social media is becoming popular among life and annuities carriers in an attempt to broaden their policyholder bases. The ways companies look to start a conversation, however, aren't all the same.

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