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First American Names Corporate Data Strategy Leader

The real estate-related insurance provider has appointed Dianna Serio as executive vice president of enterprise data strategy.

Reflecting the insurance industy's increasing focus on data mastery, First American Financial Corp., a provider of insurance products for real estate transactions, has named Dianna Serio executive vice president of enterprise data strategy.

In this newly created role, Serio will be in charge of enterprise data and information management strategy across the enterprise. "She will collaborate with the company's functional and business leaders to strengthen First American's leading data position, data-driven product development and title risk management," the company said in a press release.

"We are very pleased to have Dianna at First American," chief executive Dennis J. Gilmore said in the release. "Her vast knowledge of title plant, real estate and geo-spatial data, and expertise in enterprise information management will greatly strengthen our position as a leader in title and real estate information."

This past summer, First American named former IT leader and Insurance &; Technology Elite 8 Jim Court president of its P&C division.

Nathan Golia is senior editor of Insurance & Technology. He joined the publication in 2010 as associate editor and covers all aspects of the nexus between insurance and information technology, including mobility, distribution, core systems, customer interaction, and risk ... View Full Bio

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Jonathan_Camhi
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Jonathan_Camhi,
User Rank: Author
11/26/2014 | 9:45:37 AM
Re: More data execs
That would probably make sense as long as there was still enough interaction between those execs and teams to keep working towards a single source of data that could support a single full view of each customer. I think most large organizations with lots of data are trying to work toward that unification of data.
Nathan Golia
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Nathan Golia,
User Rank: Author
11/25/2014 | 9:29:48 PM
Re: More data execs
The company has a lot of divisions. I wonder if we'll see division-level execs with similar responsibilities in the future.
Nathan Golia
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Nathan Golia,
User Rank: Author
11/25/2014 | 9:28:58 PM
Re: Data and Security
Right. What we're seeing a lot is sort of hybrid roles that attempt to bridge one or more practice areas within the organization. For example a digital officer straddles the divide between marketing and IT to help define strategy. One could see this type of role bridging the gap between raw data analysis and security of that data.
Jonathan_Camhi
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Jonathan_Camhi,
User Rank: Author
11/25/2014 | 2:13:38 PM
Re: More data execs
Having more executives appointed to these types of data-centric roles will definitely help spread best practices in data management throughout the industry. We always hear about how financial services organizations have so much data, and have so much trouble getting valuable insights out of it. That's really just a way of saying that those organizations need to make data management a big focus for themselves.
Kelly22
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Kelly22,
User Rank: Author
11/25/2014 | 9:58:52 AM
More data execs
Good to see First American placing a greater focus on data management with this appointment. This is a big job; Serio will have to work with departments across the business to make sure data is being used properly. Jon makes a good point too - security will have to be a major priority for her.
Jonathan_Camhi
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Jonathan_Camhi,
User Rank: Author
11/23/2014 | 8:50:50 PM
Data and Security
I wonder how Serio will collaborate in this new role with the security team to make sure that the data is secure as well. Data and security teams should be working side-by-side given the current environment.
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