Let Agents Be the Voice of Data Security
Brad's column is spot-on because it respects the reader, who may also be a prospective client.
He recognizes that current and potential clients want assurances (from the insurance industry) that programs exist to safeguard personal data.
Independent agents, of which Brad is one, should be at the forefront of this movement because they meet with or talk to clients on a daily basis.
Insurance companies should empower these agents with relevant information, so someone like Brad can answer a client's questions and assuage his or her concerns with facts, not slogans or buzzwords.
This article is a summons to action.