May 15, 2012

Cary, N.C.-based SAS says that Allstate (Northbrook, Ill.) and Mutual of Enumclaw (Enumclaw, Wash.) have selected the company's fraud offerings.

Allstate has selected SAS Fraud Framework for Insurance and SAS Enterprise Case Management to better identify, investigate and deter insurance fraud. The insurer has been aggressive in its fraud-fighting recently, filing a $29.9 million lawsuit against 52 New Yorkers earlier this week.

Meanwhile Mutual of Enumclaw, a farm insurer in the Northwest, plans to use SAS Analytics and SAS Enterprise Miner to better predict loss costs, ensure more efficient fraud claims management, and improve marketing and underwriting selection. The insurer also hopes predictive modeling capabilities will help it with customer retention, by targeting its most loyal policyholders with relevant offers.

[Read about how insurers use audience segmentation and other tactics drawn from online retailers.]

“Thanks to my team and SAS, we can perform pricing projects significantly faster than with our previous statistical analysis solutions, as well as streamline the data and modeling processes to ensure repeatability,” says Ioan Seceleanu, director of predictive modeling and analytics at Mutual of Enumclaw, in a statement. “We have also enhanced our fraud management process by prioritizing the most suspicious claims.”

ABOUT THE AUTHOR
Nathan Golia is senior editor of Insurance & Technology. He joined the publication in 2010 as associate editor and covers all aspects of the nexus between insurance and information technology, including mobility, ...