In order to remain profitable, productive and competitive, insurers have seen the need to develop mobile capabilities to meet rapidly changing customer expectations.
The potential benefits of automated systems for new business and underwriting – in terms of speed, accuracy, cost reduction and improved service – make for a compelling value proposition.
Managing Marketing's IT SpendApril 25, 2013With so much marketing budget devoted to technological initiatives, IT needs a clear strategy to effectively manage those digital marketing dollars.
WellPoint Calls Up Amerigroup Exec for its CMOJanuary 15, 2013The health insurer has named Patrick Blair has been named senior VP and CMO after he held a similar position at recent takeover target Amerigroup.
Silos Breaking Down in the C-Suite, PEMCO CMO SaysMarch 23, 2012It's not just the CIO and CMO who are becoming fast friends. PEMCO CMO Rod Brooks tells Insurance & Technology that business units are being integrated across the enterprise.
