How Can Insurers Expand Their Social Strategy? May 06, 2013Hearsay Social CTO Steve Garrity says creative insurers can develop strategies for different social networks. 3 Ways to Drive Sales Via Agent Social Media April 28, 2013Successful agents differentiate themselves by building social media best practices into their regular routine to prospect, connect, and grow their customer base — and reap the rewards of earned loyalty. Northwestern Mutual Signs with Hearsay for Agent Social Enablement February 28, 2012The goal is to standardize distributors' interactions with prospects over social channels. Get Compliant on Social Media Advertising Content and Campaigns June 23, 2011Insurance companies can leverage social media for marketing at both the corporate and agent levels. But carriers must take steps to avoid running afoul of regulators in the sensitive channel. Q&A: State Farm Enables Agent/Customer Social Networking with Hearsay Social June 01, 2011State Farm talks with Insurance & Technology about the insurer's adoption of social media management tools and processes. Rivalry Flares In Emerging Social Network Management Market February 03, 2011Trash talking vendors vie for early dominance in a market with enormous growth potential in insurance and financial services. Hearsay Debuts Social Networking Management Platform, Announces Contracts with State Farm, Farmers February 03, 2011Social media networking vendor's platform capabilities include compliance, workflow, content management, as well as analytics for use with Facebook, LinkedIn and Twitter. Insurers Adopt Solutions to Enable Compliant Agent Social Networking February 03, 2011Solution capabilities range from monitoring, filtering and archiving, to content suggestion to help agents engage customers, and analytics that measure the effects of distributor and other social networking efforts.