Washington, D.C.-based GEICO has launched a mobile-optimized site through which motorcycle and ATV owners can purchase policies.
GEICO Mobile Cycle is optimized for iPhone, Android and Windows Phone 7 platforms.
“Advances in mobile technology have created opportunities for companies to stay engaged with their customers,” said Thomas Garner, GEICO Powersports director of sales and service, in a statement. “Data shows that consumers are confident using their mobile devices to research products and services as well as make purchases online.”
Nathan Golia is senior editor of Insurance & Technology. He joined the publication in 2010 as associate editor and covers all aspects of the nexus between insurance and information technology, including mobility, distribution, core systems, customer interaction, and risk ... View Full Bio