Insurance & Technology is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Channels

12:02 PM
Connect Directly
Facebook
Google+
LinkedIn
Twitter
RSS
E-Mail
50%
50%

Highmark Rolls Out iPhone App

Plan members can find nearby participating Highmark medical facilities and health care providers, such as hospitals, urgent care facilities, retail clinics and pharmacies, with the app.

Pittsburgh-based health insurer Highmark has launched an iPhone app.

Members can only download the free app through the iTunes store by getting a registration code through Highmark's Web site. Highmark partnered with A.D.A.M., an online information and technology vendor, to create the application.

In addition to a participating provider locator, the app also provides interactive health information, health coaching tips and information about health and wellness programs and discounts available to Highmark members.

"Mobile phone applications open up an entirely new channel for interaction with our members. It makes health care and wellness information more portable and accessible," Matthew Childs, Highmark VP of Web strategy and development, says in a statement. "We chose to focus our app on health and wellness because Highmark has a long-standing commitment to helping our members 'have a greater hand in their health.'"

Highmark iPhone App

iPhone App Healthcare

iPhone App First Aid

Nathan Golia is senior editor of Insurance & Technology. He joined the publication in 2010 as associate editor and covers all aspects of the nexus between insurance and information technology, including mobility, distribution, core systems, customer interaction, and risk ... View Full Bio

Register for Insurance & Technology Newsletters
Slideshows
Video