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Data & Analytics

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Primerica to Offer Agents Analytics Via Mobile App

The company will implement Roambi Analytics so that its sales force can get IBM Cognos reports on iOS devices.

Duluth, Ga.-based life insurer Primerica will deploy the Roambi Analytics mobile business intelligence platform from San Diego-based MeLLmo for its independent agent workforce.

Roambi Analytics delivers business reports and data to iOS devices. Independent agents who work with Primerica will be able to get their regular IBM Cognos business reports through the interface.

“We saw the opportunity to build robust Roambi applications using the capabilities of both Roambi Analytics and IBM Cognos BI,” Primerica CIO David Wade says in a statement. “Since implementing Roambi Analytics, our IT department is able to keep our representatives connected to the business whenever they need to be."

The Roambi solution is added to Primerica Online, an existing service that provides technology solutions and information as well as promotions information to agents.

“In keeping with the Primerica commitment to provide the best innovative mobile technology, we’re thrilled to offer Roambi Analytics so our team of sales force leaders can track everything from prospective leads to production standings anytime anywhere,” Mike Adams, EVP at Primerica, adds in a statement. “Roambi Analytics gives our representatives more time to focus on their success, and we look forward to implementing the upcoming Roambi Flow into our operations soon.”

Nathan Golia is senior editor of Insurance & Technology. He joined the publication in 2010 as associate editor and covers all aspects of the nexus between insurance and information technology, including mobility, distribution, core systems, customer interaction, and risk ... View Full Bio

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