What Makes a Great iPad App for Insurance Agents?

Best practices for creating a great policyholder experience on Apple's iPad are well established throughout the insurance industry. Now insurance organizations are discovering how to create the best applications for their agents and distributors.

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Tokyo-based AIU Insurance Co., a unit of Chartis Far East Holdings, used iPads to facilitate insurance adjustments and expedite claims payments in the wake of the March 11, 2011, Tohoku earthquake. Chartis's U.S. operations, headquartered in New York, procured dozens of iPads immediately following the disaster, hoping to leverage the device's video communication capabilities. AIU developed the adjustment software using Smart Attack, a cloud computing service provided by another Tokyo-based company, Going.com.

Nathan Golia is senior editor of Insurance & Technology. He joined the publication in 2010 as associate editor and covers all aspects of the nexus between insurance and information technology, including mobility, distribution, core systems, customer interaction, and risk ... View Full Bio

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